The Hottest Coaching Niche (and The Worst in Marketing.)

“Holistic Coaching” sounds inspiring...

But it’s terrible for marketing.

I see many coaches call themselves Holistic Coaches.

And the first thing that comes to my mind is:

“The jack of all trades is the master of none.”

Now, I get it.

You use a holistic approach to help clients in every area of life.

But here’s the real problem 👇

Your audience doesn’t actually know what “holistic” means.

Nobody wakes up thinking,

“I need a holistic coach to fix everything in my life.”

People don’t buy “everything.”

They buy solutions to specific problems.

If your offer isn’t tied to solving one clear, urgent problem,

your audience won’t connect.

They’ll scroll right past you.

Branding yourself as a “holistic coach” makes your message vague, unrelatable, and forgettable.

And remember — a confused mind never buys.

Want to stand out?

✨ Be specific.

🎯 Solve one problem.

💬 Speak your audience’s language.

That’s what turns hesitation into “Yes, I need this!”